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BLEACH

The Alter Ego Italy range of bleaching products formulated to lift natural

and cosmetic colors. Innovative formulas guarantee elevated lift results

to satisfy all needs. The products are versatile and multi-functional and

can be used with all lifting techniques.


haircolor

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  1. Alfaparf OXID'O Stabilized Peroxide Cream 1000mL / 33.81 Fl. Oz.

    Alfaparf OXID'O Stabilized Peroxide Cream 1000mL / 33.81 Fl. Oz.

    OXID'O Hydrogen Peroxide. Specifically studied to optimize color and bleaching powder performance. Its soft, creamy texture makes the mixture easier to apply to the hair. Enriched with Elicos (a sugar beet derivative), it buffers the cream's alkalinity when it comes into contact with the skin. It has an emollient, moisturizing and conditioning action and guarantees comfort and protection. Learn More
    $17.99
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